With the globalisation of trade, Morocco has seen, over the last thirty years, an increased opening of its economy to international trade, and in particular to the major world brands.
The number of franchises, commercial agencies, concessions and other types of distribution networks present in Morocco has grown exponentially, and our law firm, which has been working in the field of distribution law for more than twenty years, has been involved in the early stages of this trend.
DS-HLF has, in particular, assisted most of the major manufacturers or master franchisees in the automotive and retail sectors in setting up, developing or restructuring their distribution networks in Morocco and, more broadly, in the MENA region.
We also assist franchisees, authorized dealers, commission agents, commercial agents and other distributors in the negotiation, drafting, review or audit of their distribution contracts (exclusive and selective distribution, franchising, commercial agents, subcontracting, etc.).
The firm also regularly defends the interests of its clients in disputes relating to the termination of talks, the non-performance of distribution contracts or the terms and conditions of the termination of their commercial relations (sudden termination, end of contract agreements, etc.).
Our teams advise companies on how to comply with antitrust enforcement and master the competitive challenges they face on a daily basis.
We support and assist them in the notification of mergers to the Competition Council, in order to obtain the required certificates of completeness.
We also represent and defend the interests of our clients and their market position in situations of unfair competition, abusive commercial practices, parasitism or abuse of economic dependence.